ISBN9781847941152-1
Brick by Brick: How LEGO Rewrote the Rules of Innovation and Conquered the Toy Industry is LEGO set ISBN9781847941152-1. It doesn't have a score so far. The set is recommended by 1 reviews, based on 1 scored review and 3 reviews total. We know this set was released in 2013, and it is categorised in Books.
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As a LEGO fan who did not come back to the hobby until 2011, I didn't get to see firsthand of what LEGO was going through during their decline. By reading David Robertson's Brick by Brick, I got to experience that. It was a very well written book and I thoroughly enjoyed it especially when LEGO made their turnaround. I would definitely recommend it to anyone who has a business of their own and want to have a better understanding on how a business can be successful even at the face of failure.
Overall, the book was quite interesting, easy to read, and gave me added insight into thought processes and decision-making that has gone on at LEGO. I would recommend it any LEGO fan.